HIGH
RANKING PORTUGUESE TOURISM DELEGATION VISITS INDIA
24
member delegation to conduct ‘Portugal Experience Workshop 2012’ in
New
Delhi & Mumbai
New Delhi, 16th
November 2012: As part of their mandate to promote Portugal as an
up-market leisure destination, the Government of Portugal announced that a high
ranking delegation will travel to New Delhi and Mumbai led by H. E. Cecilia
Meireles, Secretary of State for Tourism and comprising H. E. Jorge Roza de
Oliveira Ambassador of Portugal to India; Mr. Frederico
Costa, President of Turismo de Portugal, senior Government officials and the heads
of some of Portugal’s finest hoteliers and local tour operators.
Given the
importance and potential of the Indian market owing to its vibrant economic
status and growing number of travelers,
the Secretary of State for Tourism of Portugal announced the historic
maiden B2B workshop titled ‘Portugal Experience Workshop 2012’ scheduled to be
conducted on Monday 19th and Wednesday the 21st of
November respectively in the cities of New Delhi and Mumbai.
The objective of this marketing
initiative aims at building cordial relationships between the two countries whilst
providing an impetus to inbound tourism into Portugal. The workshops will
provide a platform for the Portuguese delegation to interact and establish
commercial relationships with Indian travel agents, tour operators, wedding
planners, corporate travel agencies and India’s burgeoning ‘Bollywood’ film
industry.
Commenting on
the maiden visit to India, H. E. (Ms.) Cecilia
Meireles, Secretary of State for Tourism of Portugal said, “We have always
felt close to India, especially on account of our historic connection with the
State of Goa. Our maiden marketing
initiative will effectively position Portugal as leisure, historic &
cultural destination amongst the Indian travelers. This particular delegation
aims to encourage the Indian travel fraternity to launch more qualitative and
diversified packages in time for the wedding season in 2012 and the leisure
season for 2013.”
During the B2B
workshops in India, the delegation will interact with an impressive 500 to 600 pre-selected
Indian trade professionals that comprise major travel & tour operators,
wedding planners, golf & cruise promotional organizations in addition to
MICE operators.
H. E. Mr. Jorge Roza de Oliveira, Ambassador of Portugal to India said, “India is a very lucrative market and we are aware
of the potential it holds in terms of outbound leisure and corporate travelers.
Through this initiative we are confident that the historic relationships
exisiting between our two countries will be given an added impetus for growth.”
Mr.
Frederico Costa, President of Turismo de Portugal commented: “We
are excited about conducting our first tourism oriented marketing visit to
India. Portugal is a vibrant destination that attracts travelers from across
the globe on account of our strategic position and climatic conditions that
provide the best of Europe with the Atlantic and the Mediterranean. The
workshops in India will represent a vital component in establishing linkages
between Indian and Portuguese travel professionals. Our delegation comprises a
unique mix of hoteliers, resorts and tour operators that have developed
specialized products for the Indian traveler. This delegation visit is one of a
series of tactical activities that we will in due course undertake in India.”
Accompanying
the government officials of Turismo de Portugal is the Portuguese private sector
delegation comprising hotels, destination management companies & tour
operators. Participants include Altis
Hotels, Dom Pedro Hotels, 4 Seasons Hotel Ritz Lisbon, Martinhal Beach Resort
& Hotel, Hotel Lutecia, Pestana Group, SANA Hotels, Penha Longa Hotel Spa
& Golf Resort, Vila Gale Hotels and Thema Hotels & Resorts. Travel
companies such as AIM Group, Argon Travel, GeoStar, Oasistravel.net, Osiris
Travel, Quasar, VEGA & destination management companies such as In Tours
Portugal – DMC, Limits Incoming & Incentives – DMC, Lusanova DMC, Mr.
Travel Portugal – Luxury DMC and Vista DMC & Emirates Airlines.
About
Turismo de Portugal:
Turismo de
Portugal, I.P. is an organization that aims to foster development of Portuguese
tourism. Integrated within the Ministry of the Economy, Innovation and
Development, Turismo de Portugal is the national tourism authority responsible
for promotion, enhancement and sustainability of tourism activities,
aggregating within a single entity all the institutional competencies related
to stimulation of tourism activities, from the supply sector to demand. Using
its privilege relationship with other public bodies and economic agents in
Portugal and abroad, Turismo de Portugal is dedicated to fulfilling its
objective of strengthening tourism as one of the core growth engines of the
Portuguese economy.
For further information, please
contact:
Charson Advisory Services Pvt Ltd
1104, Arcadia, 11th Floor, NCPA Street,
Nariman Point, Mumbai 400021, INDIA
Comments
Post a Comment